Molly Barela
About Molly Barela
Molly Barela serves as the Director of Marketing at SUGARED + BRONZED, where she has worked since 2022. With a background in brand marketing and campaign management, she has held various roles in notable companies, including 72andSunny and HAYMAKER, and is recognized for her leadership and team development skills.
Current Role at Sugared + Bronzed
Molly Barela serves as the Director of Marketing at Sugared + Bronzed, a position she has held since 2022. In this role, she is responsible for overseeing marketing strategies and initiatives that enhance brand visibility and engagement. Her leadership focuses on developing comprehensive marketing campaigns that align with the company's goals and resonate with its target audience.
Previous Experience in Marketing
Before her current position, Molly Barela accumulated extensive experience in marketing across various organizations. She worked at HAYMAKER as Group Brand Director and Department Lead from 2020 to 2021. Prior to that, she was a Senior Brand Manager at 72andSunny, where she managed global campaigns for major clients such as Google, Starbucks, and Target from 2015 to 2017. Her career also includes roles at The Integer Group and enso.co, where she developed brand strategies and managed accounts for prominent brands.
Education and Academic Achievements
Molly Barela graduated Magna Cum Laude from the University of Puget Sound, earning a Bachelor of Arts degree in Business with a focus on Communication Studies. Her academic journey spanned from 2004 to 2008, during which she developed a strong foundation in business principles and communication strategies that have informed her professional career.
Skills and Leadership Style
Molly Barela possesses strong skills in navigating complex matrix organizations and building cross-functional team relationships. She emphasizes the importance of emotional intelligence in leadership and is committed to learning and developing teams. Her approach to leadership is characterized by a focus on collaboration and fostering a positive team environment.
Networking and Professional Engagement
Molly Barela actively engages in networking opportunities, particularly enjoying coffee meetups to connect with industry professionals. This approach allows her to build relationships and share insights within the marketing community, further enhancing her professional network and staying informed about industry trends.