Jenna Simkins

Jenna Simkins

Content Specialist @ Sunrun

About Jenna Simkins

Jenna Simkins is a Content Specialist at Sunrun, where she has worked since 2021. She holds a Bachelor's degree in Writing, Rhetoric and Technical Communications from James Madison University and is currently enhancing her skills in UI/UX design through a Google certificate program.

Work at Sunrun

Jenna Simkins has been employed at Sunrun as a Content Specialist since 2021. In this role, she is responsible for managing content creation for two internal company blogs. Her focus is on effective communication and engagement within the organization. Jenna utilizes tools such as Google Analytics and Mailchimp to analyze content engagement and optimize communication strategies, ensuring that the content meets the needs of the audience.

Education and Expertise

Jenna Simkins has a solid educational background in liberal arts and communication. She studied at Northern Virginia Community College, where she earned a degree in Liberal Arts and Sciences, General Studies and Humanities from 2017 to 2018. Following this, she attended Blue Ridge Community College, achieving an Associate of Arts and Sciences in General Studies from 2018 to 2019. Jenna completed her Bachelor's degree in Writing, Rhetoric and Technical Communications at James Madison University from 2019 to 2021. Additionally, she is currently enrolled in a User Experience certificate program from Google to further enhance her skills in UI/UX design.

Content Management Skills

In her role as Content Specialist, Jenna Simkins manages the creation and distribution of content across internal company platforms. She focuses on effective communication strategies to engage employees and enhance internal communications. Jenna employs tools like Mailchimp and Canva to design and execute email campaigns, ensuring that the content is visually appealing and informative. Her analytical skills allow her to assess engagement metrics, which informs her approach to content optimization.

Analytical Approach to Content Engagement

Jenna Simkins utilizes Google Analytics and Mailchimp to analyze content engagement metrics. This analytical approach helps her understand how employees interact with internal communications. By assessing this data, she can refine content strategies to improve engagement and communication effectiveness. Her ability to analyze and interpret data plays a crucial role in enhancing the overall communication framework within Sunrun.

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