Shirin Belur
About Shirin Belur
Shirin Belur serves as the Head of Content and Product Marketing at Sunrun, a position she has held since 2023. With a diverse background in brand marketing and innovation strategy, she has worked with various companies including Clif Bar & Company and Bonobos, and has a strong educational foundation with an MBA from the University of California, Berkeley.
Current Role at Sunrun
Shirin Belur serves as the Head of Content and Product Marketing at Sunrun, a position she has held since 2023. In this role, she is responsible for overseeing content strategy and product marketing initiatives. Her focus is on enhancing brand visibility and driving customer engagement through effective marketing practices.
Previous Experience in Brand Marketing
Before her current role, Shirin Belur worked at several notable companies in brand marketing positions. She was a Brand Marketing Associate at People Against Dirty for a brief period in 2007. She spent five years at Clif Bar & Company as Brand Manager for CLIF Builder's, followed by a role as Brand Manager/Interim Director for CLIF Kid from 2014 to 2018. Additionally, she served as Director of Brand Marketing at Bonobos from 2021 to 2022.
Marketing Leadership at Three Trees Foods
Shirin Belur held the position of Head of Marketing at Three Trees Foods, Inc. from 2018 to 2019. During her tenure, she was responsible for leading marketing efforts in the San Francisco Bay Area, focusing on brand development and market strategy.
Educational Background and Expertise
Shirin Belur has a strong academic foundation, holding an MBA from the University of California, Berkeley, Haas School of Business. She also studied Economics at the same institution, earning a Bachelor of Arts (B.A.). In 2020, she completed a course in Digital Marketing Strategies at Kellogg Executive Education, enhancing her expertise in digital marketing across various platforms.
Professional Skills and Strategic Contributions
Shirin Belur possesses a robust skill set in innovation strategy and digital marketing. She has demonstrated capability in developing cross-functional marketing strategies that improve customer acquisition and conversion rates. Her experience includes P&L management and strategic planning, which have contributed to the growth of both established and emerging businesses.