Michael Pierce
About Michael Pierce
Michael Pierce serves as the Chief Executive Officer of Surefire Local, where he focuses on empowering local businesses with tailored digital marketing solutions. With over a decade of experience in leading SaaS organizations, he has held various senior roles in sales and revenue management across multiple companies.
Current Role as Chief Executive Officer
Michael Pierce serves as the Chief Executive Officer at Surefire Local, a position he has held since 2023. In this role, he leads a diverse team of sales, marketing, product, and customer success professionals. His focus is on delivering value to customers through a suite of products and services tailored to their needs, goals, and budgets. Under his leadership, Surefire Local aims to empower local businesses with effective digital marketing solutions.
Previous Experience at Surefire Local
Prior to his current role, Michael Pierce worked at Surefire Local as President from 2022 to 2023 and as Chief Revenue Officer from 2020 to 2022. During his tenure, he contributed to the company's growth by optimizing customer retention and expanding market share through effective growth strategies. His leadership experience at Surefire Local spans multiple years, demonstrating his commitment to the company's mission.
Career at Digital Pharmacist Inc.
Michael Pierce has held several positions at Digital Pharmacist Inc. He served as Senior Vice President of Sales from 2018 to 2019 and as Chief Revenue Officer from 2019 to 2020. Additionally, he acted as an Executive Advisor for a brief period in 2020. His roles at Digital Pharmacist involved significant responsibilities in sales leadership and strategic growth initiatives.
Experience at Yodle
Michael Pierce's career includes extensive experience at Yodle, where he held multiple roles from 2011 to 2016. His positions included Development Supervisor/Sales Manager, Sales Development Training Manager, Local Sales Training Manager, Senior Sales Development Manager, and Director of Sales. This diverse experience at Yodle contributed to his expertise in leading sales organizations and training teams.
Background in SaaS Organizations
With over 10 years of experience in leading and scaling SaaS organizations, Michael Pierce has a proven track record in various industries and markets. His background includes working at ProfitFuel, where he began his career in the SaaS sector. His leadership roles have consistently focused on optimizing customer retention and implementing growth strategies, showcasing his expertise in the field.