Tracy Pacht

Tracy Pacht

Chief Swag Shop Officer @ SwagUp

About Tracy Pacht

Tracy Pacht serves as the Chief Swag Shop Officer at SwagUp, bringing extensive experience in B2B sales and strategic planning. With a background in marketing from the University of Hartford, Pacht has held various roles in sales and management across multiple companies, demonstrating a strong track record in achieving sales goals.

Work at SwagUp

Tracy Pacht currently holds the position of Chief Swag Shop Officer at SwagUp, a role she has occupied since 2024. Prior to this, she served as a Senior Account Executive at the same company starting in 2020. In her roles, she has demonstrated leadership and strategic planning skills, contributing to the company's growth and success. Tracy played a key role in the launch of SwagUp Shops, which allows customers to create customized swag shops efficiently.

Education and Expertise

Tracy Pacht studied at the University of Hartford, where she earned a Bachelor’s degree in Marketing. She was an inaugural member of the Sports Marketing Program, which provided her with foundational knowledge in marketing strategies and practices. Her educational background supports her extensive experience in B2B sales and business development.

Background in Sales and Management

Tracy Pacht has a strong background in B2B sales, with a proven track record of achieving monthly sales quotas. She has held various positions in sales and account management across multiple companies. Her previous roles include Account Manager at BoutiqueHomes, Guest Sales Executive at The Plum Guide, and Territory Manager at Citrix Systems, Inc. Tracy has also been involved in start-up environments, showcasing her adaptability and strategic planning capabilities.

Professional Experience

Tracy Pacht's professional experience spans over two decades, with roles in sales, account management, and business development. She has worked at companies such as GoldenGate Software, PartsBase.com, and TapSnap™, where she served as a Franchise Owner & Manager. Her diverse experience includes positions in remote and in-person settings, demonstrating her versatility in various work environments.

Achievements in Leadership and Strategy

Throughout her career, Tracy Pacht has demonstrated leadership skills by consistently leading teams to meet and exceed company revenue goals. Her strategic planning abilities have been particularly evident in start-up environments, where she has contributed to the development and execution of business strategies. Her role in launching SwagUp Shops highlights her capability in driving innovative solutions that enhance customer experiences.

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