Alli Tunell
About Alli Tunell
Alli Tunell serves as the Director of Strategy at Sweet Fish and has extensive experience in content marketing and strategy across various companies. She holds a Master's degree in Public Relations and Marketing from the University of Denver and has a background in managing content teams and creating data-driven marketing strategies.
Current Role at Sweet Fish
Alli Tunell serves as the Director of Strategy at Sweet Fish, a position she has held since 2023. In this role, she focuses on developing strategic initiatives that enhance the company's content marketing efforts. Her responsibilities include overseeing content strategies that align with client objectives and drive engagement. Tunell's experience in the industry contributes to her ability to lead projects that support business growth.
Previous Experience in Content Marketing
Prior to her current role, Alli Tunell worked at Animalz as a Senior Content Strategist and Team Lead from 2021 to 2022. She managed a team of 13 Content Managers, providing strategic direction for various clients, including enterprise companies and startups. Before that, she served as the Content Marketing Manager at BombBomb from 2017 to 2021, where she focused on video marketing strategies. Her background also includes roles at Oskar Blues Brewery and DeliverLean & OnJuice.
Educational Background
Alli Tunell earned a Master's of Professional Studies in Public Relations and Marketing from the University of Denver, studying from 2014 to 2016. She also holds a Bachelor of Science in Nutrition Sciences from Arizona State University, where she studied from 2007 to 2011. Her educational background provides a solid foundation for her work in strategy and content marketing.
Passion for Content Creation
Alli Tunell has a strong passion for creating and repurposing content that is product-centric, data-driven, audience-focused, and conversion-minded. Her approach emphasizes the importance of aligning content with audience needs and business goals. This focus on effective content strategies has been a key aspect of her career in marketing.
Personal Interests and Life Balance
In addition to her professional pursuits, Alli Tunell balances her career with family life as a working mom to a toddler and a dog mom to two pets. She is also a peloton enthusiast and enjoys watching RuPaul's Drag Race. These personal interests reflect her commitment to maintaining a well-rounded lifestyle.