Eric S.
About Eric S.
Eric Swenson is a seasoned media and publishing consultant who began his career in 1992 as a co-founder of Necro Enema Amalgamated, and has since worked with major brands and underground legends to evolve media from analog to digital.
Eric Swenson: Founder and Principal Consultant
Eric Swenson is the Founder and Principal Consultant, with a dedicated background in creative direction and innovation. Beginning his career in 1992, he co-founded the radical art group and publisher, Necro Enema Amalgamated (NEA), where he served as creative director and publisher. His career has been marked by significant achievements in media and publishing, notably creating the first functional user profile tracking and ad targeting system in fixed media.
Eric Swenson's Career in Media and Publishing
Eric Swenson has collaborated with major media brands, including Chiat/Day and the Hearst Corporation, throughout his career. He has led the digital transformation of iconic brands like Harper's Bazaar, Esquire, and Popular Mechanics. His contributions include developing the first generation of online custom publishing for high-profile fashion brands such as Zegna and La Perla. Swenson's innovative approach has influenced both analog and digital media landscapes.
Eric Swenson's Involvement in Experimental Art and Independent Publishing
Eric Swenson has a history of working beyond conventional media through his collaborations with underground legends like Genesis Breyer P-Orridge, Momus, Richard Kern, Blanche Knott, and Supervert 32C. His projects in experimental art, design, and independent publishing include producing 'Who's Your Death Hero?', a collaboration between Supervert 32C and Richard Kern. Swenson's work underscores his commitment to exploring unconventional and avant-garde methods.
Eric Swenson's Role in Scholarly Publishing and Information Services
Apart from his achievements in media and publishing, Eric Swenson has made significant contributions to the world of scholarly publishing and information services. He provides mentorship and coaching services to professionals in the scholarly communications ecosystem. Additionally, Swenson presents on essential topics such as product management best practices, business model optimization, and trend-forecasting in the electronic publishing arena, sharing his expertise to foster industry growth.