Helene Soulages
About Helene Soulages
Helene Soulages serves as the Platform Partnership Director at Entrust, where she focuses on defining and executing technology and business partnerships. With extensive experience in marketing and strategy across various financial institutions, she collaborates with stakeholders to enhance awareness and demand for integrated offerings.
Current Role at Swift
Helene Soulages serves as the Platform Partnership Director at Swift, a position she has held since 2021. In this role, she focuses on defining and executing technology and business partnerships. Her responsibilities include integrating partner applications with Swift's product portfolio. She collaborates with key stakeholders and partner organizations to enhance awareness and demand for combined offerings, ensuring alignment with market needs.
Experience at Entrust
In addition to her role at Swift, Helene Soulages is currently employed as a Senior Alliance Manager at Entrust, a position she has held since 2022. Her work involves leveraging regulatory changes, particularly those related to PSD2, to shape solutions within the Open Banking ecosystem. She develops an understanding of market trends and the technology landscape relevant to Entrust and its partners.
Previous Roles and Experience
Helene Soulages has a diverse background in marketing and strategy across several financial institutions. She worked at American Express as Marketing Director from 1999 to 2005, and later served as a Senior Strategy and Marketing Consultant at BNP Paribas from 2014 to 2015. Additionally, she held the position of Product Owner for Commercial Cards at Handelsbanken UK from 2015 to 2020. Her experience also includes a role as Marketing Proposition Specialist at Open Banking in 2020.
Career at Visa
Helene Soulages worked at Visa as a Senior Area Manager for the EMEA region from 2005 to 2013. During her tenure, she focused on developing strategies to enhance the company's market presence and drive growth across the European, Middle Eastern, and African markets. Her role involved engaging with various stakeholders to promote Visa's offerings.