Aida Najarian

Senior Manager Digital Experience & Design @ Synovus

About Aida Najarian

Aida Najarian is a Senior Manager of Digital Experience & Design at Synovus, with over 25 years of experience in technology, business, and design. She has a strong background in user experience and product design, having held various leadership roles at notable companies such as State Farm, Coca-Cola Enterprises, and IBM.

Work at Synovus

Aida Najarian currently serves as the Senior Manager of Digital Experience & Design at Synovus, a role she has held since 2020. In this position, she focuses on enhancing digital experiences and design strategies to meet customer needs. Her work involves implementing innovative solutions that align with the company's goals in the financial services sector. Najarian's expertise in SAAS and mobile app solutions contributes to the development of user-centric digital products.

Professional Background

Aida Najarian has over 25 years of experience in technology, business, and design. She has held various roles in prominent companies, including Senior User Experience Architect at Sapient Corp. and User Experience Architect at IBM. Her career includes significant positions at State Farm, Coca-Cola Enterprises, and Philips Design, where she focused on user experience and product design. Najarian has also worked in both B2B and B2C environments, demonstrating her versatility in product strategy and design.

Education and Expertise

Aida Najarian holds a Master's degree in Information Design & Technology from the Georgia Institute of Technology, where she studied Digital Communication and Media from 1995 to 1997. She also earned a Bachelor of Arts degree from Agnes Scott College, focusing on French Language and Literature, as well as Studio Art/Art History. Her educational background supports her extensive expertise in user experience design and digital strategy.

Achievements in User Experience Design

Throughout her career, Aida Najarian has made significant contributions to user experience design. She has worked as a User Experience Lead at KnowledgeStorm, Inc. and as a User Experience Design and Strategy Consultant at Coca-Cola Enterprises. Najarian's roles have often involved leading teams and developing talent, showcasing her commitment to fostering growth and innovation within organizations. Her proficiency in Agile and SAFE Agile methodologies further enhances her ability to deliver effective design solutions.

Passion for Team Development

Aida Najarian is dedicated to building teams and developing talent in her field. She emphasizes creating environments that support a growth mindset and encourage innovation through measured risks. This focus on team development is evident in her leadership roles across various organizations, where she has consistently aimed to enhance collaboration and creativity among team members.

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