Alfred Hernández

Alfred Hernández

Creative Manager @ Synovus

About Alfred Hernández

Alfred Hernández is a Creative Manager with extensive experience in various creative mediums. He has a proven track record of leading projects from concept to implementation, resulting in successful business outcomes.

Work at Synovus

Alfred Hernández has been serving as the Creative Manager at Synovus since 2019. In this role, he is responsible for overseeing creative projects and ensuring they align with the company's objectives. His experience in managing creative initiatives contributes to the overall branding and marketing efforts of Synovus. He has been instrumental in leading projects from concept through implementation, which has resulted in favorable business outcomes.

Education and Expertise

Alfred Hernández has a solid educational background in the arts. He studied at the High School of Art & Design, where he earned a Regents Diploma. He furthered his education at Pratt Institute, achieving a Bachelor of Fine Arts (BFA). Additionally, he obtained a Painting Certificate from the Art Students League and an Associates in Advertising from the Art Institute of Fort Lauderdale. His diverse educational experiences have equipped him with a wide range of skills in various creative mediums.

Background

Alfred Hernández has extensive experience in the creative field, having worked in various roles across multiple organizations. He served as the Sr. Creative Director at OneWorld Communications from 2002 to 2004 and as the Director of Creative Services at Miami Marlins LP from 2004 to 2015. He then transitioned to Beachbody as Sr. Art Director from 2015 to 2018 before taking on the role of Creative Manager at Florida Community Bank for one year. His career reflects a commitment to creative excellence and collaboration.

Achievements

Throughout his career, Alfred Hernández has built a diverse portfolio that spans various industries, including sports, law, travel, retail, medical, education, financial, and recreation. He is known for his ability to build strong relationships with businesses, clients, vendors, and team members. His collaborative approach has led to successful partnerships with management, copywriters, developers, photographers, and talent agencies, enhancing the effectiveness of creative communications.

Creative Specializations

Alfred Hernández specializes in a wide array of creative mediums. His expertise includes printed publications, digital and web designs, screenprinting and embroidery, video production, and social media. This diverse skill set allows him to approach projects from multiple angles, ensuring comprehensive solutions that meet client needs and business objectives.

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