Jill Van Der Westhuizen
About Jill Van Der Westhuizen
Jill Van Der Westhuizen is a Senior Segment Marketing Manager at Synovus, specializing in Treasury and Payment Solutions. With over a decade of experience in retail banking and product management, she has a strong background in strategic marketing and customer experience optimization.
Work at Synovus
Jill Van Der Westhuizen has been serving as the Senior Segment Marketing Manager for Treasury & Payment Solutions at Synovus since 2020. In this role, she focuses on developing marketing strategies that enhance the bank's offerings in treasury and payment services. Her responsibilities include ideation and strategic thinking aimed at brand creation and increasing brand equity within the financial services sector.
Previous Experience at Regions Bank
Before joining Synovus, Jill Van Der Westhuizen worked at Regions Bank for 11 years, from 2007 to 2018. She held the position of Vice President, Retail Banking Product Manager for Merchant Services in Birmingham, Alabama. During her tenure, she contributed to the development and management of retail banking products, focusing on enhancing customer experience and driving business growth.
Experience at Symitar
Jill Van Der Westhuizen worked as a Product Solutions Consultant at Symitar from 2019 to 2020. In this role, she provided insights and solutions aimed at improving product offerings in the financial technology space. Her experience at Symitar added to her expertise in product management and customer engagement strategies.
Education and Expertise
Jill Van Der Westhuizen earned her Bachelor of Arts in English and Communications from the University of Alabama at Birmingham, where she studied from 1991 to 1995. Additionally, she attended the Birmingham School of Law. Her educational background supports her strong skill set in creative communications, analytical thinking, and storytelling, which she applies in her marketing and product management roles.
Background in Business Development
Jill Van Der Westhuizen has a robust background in business development, with a focus on optimizing customer experience. Her professional journey reflects a commitment to enhancing marketing strategies and product management efforts through innovative thinking and strategic planning.