Katherine Mears
About Katherine Mears
Katherine Mears serves as the Senior Director of Brand Strategy and Communications at Synovus, a position she has held since 2022. She has extensive experience in marketing and communications, having worked in various roles at Regions Bank and other organizations over the past two decades.
Current Role at Synovus
Katherine Mears serves as the Senior Director of Brand Strategy and Communications at Synovus. She has held this position since 2022. In her role, she focuses on developing and implementing brand strategies that enhance the company's communication efforts and strengthen its market presence.
Previous Experience at Regions Bank
Katherine Mears has extensive experience at Regions Bank, where she held multiple positions from 2007 to 2017. She worked as the Grand Opening Manager, VP, from 2007 to 2008, followed by roles as Advertising Manager, Digital Marketing, VP, from 2008 to 2010, and Geography Marketing Strategy Manager, VP, from 2010 to 2012. She later served as Content Marketing Manager, VP, from 2012 to 2017, and as Brand, Content and Creative Marketing Manager, SVP, from 2017 to 2022.
Experience at Moore Advertising
Before her tenure at Regions Bank, Katherine Mears worked at Moore Advertising as a Senior Media Buyer/Account Manager from 2002 to 2007. In this role, she managed media buying strategies and client accounts, contributing to the agency's advertising efforts.
Early Career at Newtel Limited
Katherine Mears began her career as a Marketing Manager at Newtel Limited in Sydney, New South Wales, Australia. She held this position for seven months in 2000 to 2001, where she was responsible for overseeing marketing initiatives.
Education and Expertise
Katherine Mears earned a Bachelor of Science degree in Communication from the University of Alabama, where she studied from 1996 to 2000. Her educational background has provided her with a solid foundation in communication principles, which she has applied throughout her professional career.