Nicole Wojno Smith
About Nicole Wojno Smith
Nicole Wojno Smith serves as the VP of Marketing at Tackle.io and has extensive experience in marketing leadership roles across various companies. She holds an MBA from Mercer University and actively advises early-stage SaaS companies on marketing strategies.
Work at Tackle.io
Nicole Wojno Smith serves as the VP of Marketing at Tackle.io, a position she has held since 2020. In this role, she has played a significant part in creating the Cloud GTM category, leading cross-functional efforts to enhance the company's market presence. She has built and led a Marketing and Business Development Representative (BDR) team of 20, contributing to the transformation of Tackle's business model.
Education and Expertise
Nicole Wojno Smith earned her MBA in Marketing from Mercer University - Stetson School of Business and Economics, completing her studies from 2007 to 2010. She also holds a Bachelor of Arts in Public Relations from The University of Georgia. Her educational background supports her extensive experience in marketing and strategic advisory roles.
Background
Nicole Wojno Smith has a diverse professional background in marketing and advisory roles. She has worked at various companies, including TestBox as a Strategic Advisor from 2023 to 2024, and UserIQ, where she served as Chief Marketing Officer from 2016 to 2019. Additionally, she has held several positions at MERGE, including Senior Marketing Manager and Head of Marketing.
Achievements
Nicole Wojno Smith has founded and currently leads the Atlanta chapter of Pavilion, focusing on supporting go-to-market leaders in their career development. She advises early-stage SaaS companies and their marketing leaders on building effective teams and go-to-market strategies. Her leadership and advisory roles reflect her commitment to fostering growth in the marketing field.
Current Roles and Advisory Positions
In addition to her role at Tackle.io, Nicole Wojno Smith is actively involved in several advisory positions. She has been an Advisor at YouShouldTalkTo since 2022 and serves as a Limited Partner at GTMfund since 2021. Recently, she took on the role of Marketing Advisor at Proton.ai in 2024, demonstrating her ongoing engagement in the marketing and SaaS sectors.