Adrina Lee

Account Manager @ TAG

About Adrina Lee

Adrina Lee is an Account Manager currently working at Tag in Singapore, where she has been since 2021. She has a background in digital communication and public relations, with previous roles at OLIVER Agency and CROWD Pte Ltd.

Work at TAG

Adrina Lee has been serving as an Account Manager at TAG Worldwide since 2021. In this role, she manages accounts for major clients, contributing significantly to client retention and satisfaction. Her responsibilities include integrating digital communication strategies into traditional marketing campaigns, which enhances the overall effectiveness of the campaigns. Adrina's position at TAG reflects her ability to adapt and apply her skills in a dynamic environment.

Previous Experience at OLIVER Agency

Before joining TAG, Adrina worked at OLIVER Agency as a Senior Account Executive for COURTS SG from 2019 to 2021. During her two years in this position, she developed her expertise in account management and client relations. This role allowed her to further hone her skills in integrating digital strategies into marketing initiatives, preparing her for her current responsibilities.

Education and Expertise

Adrina Lee studied at Nanyang Polytechnic, where she earned a degree in Digital Communication and Media/Multimedia from 2008 to 2011. She later attended Birmingham City University, achieving a Bachelor of Arts (Honours) in International Marketing from 2017 to 2021. Her academic background provides her with a strong foundation in digital communication and international marketing principles, which she applies in her professional roles.

Background in Public Relations

Adrina has a solid background in public relations, having worked as a Public Relations Account Executive at CROWD Pte Ltd for five months in 2015 to 2016. In this role, she was involved in crafting media strategies and managing press relations. This experience has contributed to her versatility, allowing her to transition effectively into account management.

Career Transition and Adaptability

Adrina Lee has demonstrated a successful transition from public relations to account management. Her ability to adapt to different roles within the marketing field showcases her versatility. She utilizes her understanding of international marketing principles and digital communication strategies to develop innovative advertising solutions, enhancing her effectiveness in managing client accounts.

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