Haribaskar Moorthy
About Haribaskar Moorthy
Haribaskar Moorthy is a Senior Asset Librarian - Digital with expertise in metadata management and digital asset organization. He has a background in digital asset management and has worked in various roles at Tag and Hogarth Worldwide in Chennai, India.
Current Role at TAG
Haribaskar Moorthy serves as the Senior Asset Librarian - Digital at TAG, a position he has held since 2023. In this role, he is responsible for reviewing and correcting metadata and taxonomies to enhance user access to digital assets. He collaborates closely with various departments, including Digital, Shopper, Print, and DCOMM, to ensure that digital content assets are prepared for submission. His focus includes identifying marketing assets in Azure that are linked to specific campaigns and target markets.
Previous Experience at Hogarth Worldwide
Before joining TAG, Haribaskar worked at Hogarth Worldwide as a Digital Asset Management Librarian from 2021 to 2023 in Chennai, Tamil Nadu, India. During his tenure, he was responsible for managing digital assets and ensuring their accessibility for users. This role contributed to his expertise in digital asset management and metadata correction.
Previous Role at TAG
Haribaskar previously held the position of Project Executive at TAG from 2016 to 2021 in Chennai, Tamil Nadu, India. In this role, he gained valuable experience in project management and digital asset organization, which laid the foundation for his current responsibilities as Senior Asset Librarian.
Education and Expertise
Haribaskar Moorthy earned a Bachelor of Computer Applications (BCA) degree from Thiruvalluvar University, Vellore, where he studied Computer and Information Sciences and Support Services from 2011 to 2014. His educational background supports his expertise in digital asset management, particularly in creating, organizing, and migrating Azure Storage containers, as well as configuring access permissions and implementing secure data sharing.
Training and User Support
In his current role, Haribaskar provides training for users on accessing digital content assets through Azure features, including Azure Storage and Azure Media Services. His training initiatives aim to enhance user understanding and facilitate efficient access to digital resources.