Priyanka Gupta
About Priyanka Gupta
Priyanka Gupta is a Project Manager at Tag in India, where she has worked since 2022. With over seven years of experience in brand marketing, she has held various roles in notable companies, including Dentsu Webchutney and Thence: Digital Product Design & Engineering.
Work at TAG
Priyanka Gupta has been serving as a Project Manager at TAG since 2022. In this role, she is responsible for overseeing project execution and ensuring alignment with client objectives. Her tenure at TAG has allowed her to leverage her extensive experience in brand marketing and project management to drive successful outcomes for various initiatives.
Previous Employment History
Prior to her current position, Priyanka held several roles in the marketing and account management sectors. She worked at Thence: Digital Product Design & Engineering as an Account Manager from 2017 to 2018. She also served as a Junior Account Executive at Saatchi & Saatchi Propagate from 2016 to 2017. Additionally, she was employed at Dentsu Webchutney, where she held the positions of Group Manager and Senior Account Manager from 2020 to 2021. Her earlier experience includes a role as a Senior Client Executive at iCubesWire from 2018 to 2019.
Education and Expertise
Priyanka Gupta earned her Bachelor's Degree in Business Management from Mount Carmel College, where she studied from 2012 to 2015. Her education has provided her with a solid foundation in business principles, which she applies in her professional roles. She specializes in developing marketing strategies that connect brands with consumers, focusing on various industries such as eCommerce, furnishing, Edtech, and IT.
Achievements in Marketing Strategy Development
Throughout her career, Priyanka has developed marketing strategies for notable brands including Flipkart, Wipro Careers, and Vedantu. Her work emphasizes the use of diverse channels, particularly social media and digital advertising, to enhance brand visibility and consumer engagement. This experience showcases her ability to translate complex business needs into effective marketing propositions.
Internship Experience
In 2014, Priyanka completed a one-month internship at Tata Steel. This early experience contributed to her understanding of the corporate environment and provided her with practical insights into the industry, which she has built upon in her subsequent roles.