Cécile Maindron
About Cécile Maindron
Cécile Maindron serves as the Head of Online Marketing for Stitch at Talend, where she has worked since 2007. She holds multiple degrees in business and marketing and has a background in public relations and project coordination.
Work at Talend
Cécile Maindron has served as the Head of Online Marketing for Stitch at Talend since 2007. In this role, she is responsible for driving the testing and optimization strategy to enhance the buyer process, from traffic acquisition to purchase completion. She developed a global online marketing strategy specifically for Talend's Frictionless products. Additionally, she owns the revenue target for all online eCommerce and frictionless programs at Talend, ensuring the effectiveness of marketing initiatives in achieving business goals.
Education and Expertise
Cécile Maindron holds a Bachelor's degree in Business Administration and Management from the University of Manitoba, where she studied from 2001 to 2002. She also earned a Master's degree in Sales Negotiation and Trade Promotion from Montpellier Business School, completing her studies from 2000 to 2005. Furthermore, she obtained a Master's degree in International Marketing from Westfälische Wilhelms-Universität Münster, studying there from 2003 to 2004. Her educational background provides a strong foundation for her expertise in online marketing and business strategy.
Background
Before joining Talend, Cécile Maindron gained valuable experience in the marketing and communications field. She worked at Publicis Atlantique Corporate as an Assistant in PR and Internal/External Communication from 2002 to 2003. Following that, she served as a Project and Communication Coordinator at Bosch in the UK from 2005 to 2007. These roles contributed to her skills in communication and project management, which she applies in her current position.
Achievements
Throughout her career, Cécile Maindron has made significant contributions to online marketing strategies at Talend. She has successfully developed and implemented a global online marketing strategy for Talend's Frictionless products. Her leadership in owning the revenue target for online eCommerce and frictionless programs demonstrates her commitment to driving business success through effective marketing practices.