Whitney Swenson
About Whitney Swenson
Whitney Swenson serves as the Head of Integrated Marketing and Executive Programs at Talend, where she has worked since 2022. With a background in marketing and business development, she has held various roles in companies such as Betteridge and The CTP Group, and has authored a book on strategic marketing.
Work at Talend
Whitney Swenson currently serves as the Head of Integrated Marketing and Executive Programs at Talend, a position she has held since 2022. In this role, she is responsible for developing and executing marketing strategies that enhance executive engagement and drive brand awareness. Additionally, she has been involved in creating multi-stage executive and customer engagement agendas aimed at fostering demand and establishing thought leadership within the organization.
Previous Experience
Prior to her role at Talend, Whitney Swenson held several positions that contributed to her expertise in marketing and business development. She worked at Betteridge from 2006 to 2012, where she was involved in sales, management, and buying. Later, she served as the Director of Global Events at Betteridge from 2011 to 2016. Additionally, she worked as a Business Development Manager at The CTP Group from 2018 to 2019, focusing on global business strategies.
Education and Expertise
Whitney Swenson has a solid educational background in marketing and communications. She studied at the University of Wisconsin-La Crosse, earning a degree in Marketing and Communications from 2003 to 2006. She furthered her education at the Gemological Institute of America in New York, achieving credentials in Graduate Diamonds and Colored Stones from 2006 to 2008. Additionally, she obtained a Life Coach Certification from New Zealand Life and Executive Coaching in 2017 and completed a course in Event Planning at the New York Institute of Art and Design from 2017 to 2018.
Achievements
Whitney Swenson has authored a book that focuses on strategic marketing and executive experience strategies, showcasing her knowledge in the field. She specializes in creating result-driven programs that maximize return on investment (ROI) and utilizes strategic partnerships to enhance brand development. Her experience includes advising enterprise executives on effective marketing strategies and developing engagement programs that drive demand.
Background
Whitney Swenson's career began in Vail, Colorado, where she co-hosted a TV show at Vail Resorts from 2007 to 2008. Her diverse background includes roles in sales, marketing, and event planning across various locations, including Greenwich, CT, and Palm Beach, FL. This varied experience has equipped her with a comprehensive understanding of the marketing landscape and the ability to build influential relationships.