Giorgio Barone
About Giorgio Barone
Giorgio Barone is a Marketing Manager at Talkdesk in France, with extensive experience in multi-channel marketing and a strong background in customer acquisition and retention strategies.
Company
Giorgio Barone is currently working at Talkdesk as Marketing Manager in France. At Talkdesk, he is responsible for managing marketing programs and initiatives aimed at accelerating sales growth. He partners with marketing operations to track results and share progress with sales and key stakeholders.
Title
As the Marketing Manager at Talkdesk, Giorgio Barone oversees a variety of marketing activities. He drives improvements in assigned markets and ensures the brand message is consistent across all marketing channels. He also identifies opportunities for both online and offline marketing initiatives.
Previous Roles in Marketing
Giorgio Barone has extensive experience in marketing roles across multiple companies. From 2019 to 2021, he was the Marketing Director at BJ Invest Private Equity in the Toulouse Area, France. Prior to that, he served as the Marketing Manager (US/CA) at National Pen from 2011 to 2019, working in both San Diego, CA, and Bordeaux, France. His early career included roles such as an Internet Assessor at Lionbridge and a Service Desk Operator at Hewlett-Packard.
Education and Expertise
Giorgio Barone studied Economics and Marketing, obtaining a Bachelor's degree from Università degli Studi di Bari. He then earned two Master's degrees from Libera Università Mediterranea 'Jean Monnet' in Economics and Management, and in Accounting and Auditing. He possesses extensive expertise in managing multi-channel marketing campaigns, including PPC marketing, direct mail, telesales, social media, SEO, and affiliate marketing.
Experience in International Markets
With over a decade of experience working in an international environment, Giorgio Barone brings a wealth of knowledge in both the Southern European and American markets. His roles have included direct sales experience, managing customer retention strategies, and overseeing product development processes. Barone has a proven track record of overachieving company objectives and maintaining consistent brand messaging.