Andrew Masullo
About Andrew Masullo
Andrew Masullo serves as the Vice President of CRM at Tandem Theory, a position he has held since 2023 in Dallas, Texas. He has extensive experience in customer success and digital marketing, having worked in various roles across multiple companies over two decades.
Work at Tandem Theory
Andrew Masullo serves as the Vice President of Customer Relationship Management (CRM) at Tandem Theory, a position he has held since 2023. His role involves overseeing CRM strategies and initiatives to enhance customer engagement and retention. Based in Dallas, Texas, Andrew contributes to the company's efforts in building strong customer relationships through effective management and innovative solutions.
Previous Experience in Customer Success
Prior to his current role, Andrew Masullo held various positions focused on customer success. He worked at Responsys as the Director of Customer Success for 11 months in 2013 and previously served as a Client Success Manager at the same company from 2010 to 2012. His experience in these roles helped him develop a strong foundation in managing client relationships and ensuring customer satisfaction.
Background in Marketing and Account Management
Andrew Masullo has a diverse background in marketing and account management. He worked at Brierley & Partners as an Account Executive from 2001 to 2004, where he managed client accounts and developed marketing strategies. He also served as an Associate Analyst for DM & Loyalty at Pizza Hut from 2004 to 2007, focusing on customer loyalty programs and data analysis.
Experience in Digital Marketing
Andrew has significant experience in digital marketing. He was the Senior Director of Digital Marketing at Main Event from 2019 to 2022, where he led digital marketing initiatives. Additionally, he worked at FCB Global as the Vice President and Management Director from 2014 to 2019, overseeing marketing campaigns and client relationships in the Greater Chicago Area.
Educational Background
Andrew Masullo earned a Bachelor of Business Administration (BBA) degree in Marketing from Florida Atlantic University, where he studied from 1995 to 1999. His education provided him with a solid foundation in marketing principles and business strategies, which he has applied throughout his career in various roles.