Kim Flobeck

Kim Flobeck

Account Director, Client Service @ Tandem

About Kim Flobeck

Kim Flobeck serves as the Account Director of Client Service at Tandem Theory, where she has worked since 2020. She possesses extensive experience in various marketing strategies, including Free Standing Inserts, Point of Purchase advertising, Direct Mail, Email Marketing, and Paid Search campaigns.

Work at Tandem Theory

Kim Flobeck has been with Tandem Theory since 2019, initially serving as an Account Manager for five years before advancing to the role of Account Director, Client Service in 2020. In these positions, Flobeck has focused on managing Free Standing Inserts (FSI) and Point of Purchase (POP) advertising. Flobeck's responsibilities include overseeing client service operations and ensuring the successful execution of marketing strategies.

Education and Expertise

Kim Flobeck earned a Bachelor of Business Administration (B.B.A.) from the University of North Texas, completing the program from 2000 to 2005. This educational background has provided Flobeck with a solid foundation in business principles, which is applied in various marketing roles. Flobeck possesses expertise in Direct Mail marketing, Email Marketing strategies, and implementation, as well as managing Paid Search campaigns.

Background in Marketing

Flobeck has a strong background in Project Management within the marketing sector, which supports effective campaign execution and client management. Additionally, Flobeck has experience in media buying and database analysis, contributing to the overall advertising efforts. A comprehensive understanding of Website Management further enhances Flobeck's capabilities in the marketing field.

Skills in Advertising

Kim Flobeck is skilled in various advertising techniques, particularly in managing Free Standing Inserts (FSI) and Point of Purchase (POP) advertising. Flobeck's proficiency extends to Direct Mail marketing and Email Marketing strategies, as well as executing Paid Search campaigns. This skill set allows Flobeck to effectively contribute to the success of marketing initiatives.

Personal Interests

In personal time, Kim Flobeck enjoys outdoor activities such as running, cycling, and hiking. These interests reflect a commitment to maintaining an active lifestyle and a balance between work and leisure.

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