Eric Stepien
About Eric Stepien
Eric Stepien is a Digital Marketing Specialist with extensive experience in graphic design and marketing. He has successfully developed SEO strategies and managed social media growth, contributing to significant increases in website traffic and engagement.
Work at TandemHR
Eric Stepien has been serving as a Digital Marketing Specialist at Tandem HR since 2016. In this role, he has focused on enhancing the company's online presence and marketing strategies. He has successfully re-branded the Tandem Family of Companies’ corporate identity, which contributed to establishing a national online presence. Additionally, he manages the Marketing Coordinator’s social media tasks, ensuring effective engagement with the audience. His efforts have led to significant growth in social media followers, with over 8,000 new followers gained in the last five years.
Education and Expertise
Eric Stepien holds a Bachelor of Arts degree with a concentration in Graphic Design and a minor in Marketing from Lewis University. He also studied at the New York Institute of Art and Design, where he achieved certification in Interior Design. His educational background supports his expertise in digital marketing, graphic design, and SEO strategies, enabling him to effectively contribute to various marketing initiatives.
Background
Eric Stepien has a diverse professional background in graphic design and digital marketing. He worked at Prevent Child Abuse America as a Graphic Design Manager from 2000 to 2009 and later as a Graphic Design Consultant from 2009 to 2010. He also held positions as a Design/Website Coordinator at Plainfield Park District and as a Marketing Assistant/Graphic Designer at Ryan Hill Group in 2011. His experience includes a five-year tenure as a Senior Graphic Designer at AMITA Health and a year at Aurora University in a similar role.
Achievements
Eric Stepien has developed and implemented an SEO strategy that significantly increased yearly organic website visits from 7,000 in 2016 to 135,500 in 2021. He collaborated with a freelance writer to create optimized SEO B2B blogs, resulting in an increase in marketing qualified leads (MQLs) from 9 in 2016 to 218 in 2020. Additionally, he maximized a small digital advertising budget by effectively running PPC ads on Google Ads, demonstrating his ability to drive results through strategic marketing initiatives.