Lisa Chen
About Lisa Chen
Lisa Chen is a Senior Product Manager at Tapestry, where she has worked since 2019, focusing on digital product leadership in the retail and luxury sectors. With nine years of experience, she specializes in mid-funnel optimization and user-generated content activation.
Work at Tapestry
Lisa Chen has been employed at Tapestry since 2019, initially serving as a Product Manager for two years before being promoted to Senior Product Manager in 2021. In her current role, she focuses on Search & Discovery within the digital product leadership team. Her tenure at Tapestry spans five years, during which she has contributed to the company's initiatives in the Greater New York City Area.
Previous Experience in Retail and E-commerce
Before joining Tapestry, Lisa Chen worked at ANN INC as an Associate Product Manager from 2018 to 2019. She also gained experience as a Digital Innovation Associate at Coty, specifically with the COVERGIRL brand, during a graduate internship in 2017. Additionally, she interned as an Ecommerce Associate at 3.1 Phillip Lim in 2018. Her diverse background includes roles in both corporate and agency environments, totaling nine years of experience in the retail, e-commerce, and luxury sectors.
Background in Marketing and Public Relations
Lisa Chen has a solid foundation in marketing and public relations. She worked as a Senior Account Executive at Era Ogilvy Public Relations in Taipei, Taiwan, from 2010 to 2013. Following this, she held a position as a Product Manager and Senior Marketing Executive at Parfums Christian Dior in Taipei City, Taiwan, from 2014 to 2015. These roles enhanced her expertise in marketing strategies and brand management.
Education and Expertise
Lisa Chen holds a Bachelor's degree in Political Science and an English Honorary Program from National Chengchi University. She furthered her education by obtaining a Master's Degree in Integrated Marketing with a digital major from New York University. Her academic background supports her specialization in mid-funnel optimization and user-generated content activation.