Mia Hanekamp
About Mia Hanekamp
Mia Hanekamp is a Digital Product Manager at Tapestry, where she has worked since 2020, focusing on customer-centric digital product management in the e-commerce fashion industry. She has a diverse background in digital merchandising and e-commerce, with previous roles at Victoria's Secret, Coach, and other notable companies.
Work at Tapestry
Mia Hanekamp has served as a Digital Product Manager at Tapestry since 2020. In this role, she focuses on customer-centric digital product management within the e-commerce fashion sector. Her responsibilities include enhancing user experience and implementing effective digital merchandising strategies. Tapestry is known for its portfolio of luxury brands, and Hanekamp's work contributes to the company's digital initiatives in New York, New York.
Previous Experience in E-Commerce
Prior to her current position, Mia Hanekamp held several roles in the e-commerce sector. She worked at Victoria's Secret as an Assistant Manager for eCommerce from 2017 to 2018 and as a Digital Merchandising Coordinator from 2015 to 2017. Additionally, she served as Associate Manager for Outlet eCommerce at Coach from 2019 to 2020. These positions provided her with extensive experience in digital merchandising and e-commerce strategies.
Educational Background
Mia Hanekamp earned her Bachelor of Arts degree from the University of Wisconsin-Madison, where she studied in the School of Journalism and Mass Communication from 2009 to 2013. She is currently pursuing a Certificate in User-Centered Design (UX/UI) at Parsons School of Design - The New School, which she began in 2020. This educational background supports her expertise in digital product management.
Early Career Experience
Mia Hanekamp began her career in the fashion and e-commerce industry with various roles. She worked as a Category Assistant for Floor Coverings at One Kings Lane from 2013 to 2014 and as a Sales Coordinator at Eva NYC from 2014 to 2015. Additionally, she completed an internship as a Collection Accessories Intern at Marc Jacobs International in 2012 and as an Advertising Intern at Niche Media in 2011. These early experiences laid the foundation for her future roles in digital product management.