Cheryl Patterson
About Cheryl Patterson
Cheryl Patterson serves as the Manager of Sales Operations at TargetX, where she has worked since 2016. She holds a Bachelor's Degree in Administration from Penn State University and a Master's Degree in Strategic Leadership from Colorado State University-Global Campus.
Work at TargetX
Cheryl Patterson has served as the Manager of Sales Operations at TargetX since 2016. In this role, she oversees a small team focused on achieving productive output and maintaining a high win rate. Her responsibilities include leading internal RFP processes, which encompass new opportunity searches, strategy formulation, competitive reviews, and the completion of responses. Cheryl also creates templates and procedures designed to replicate successful outcomes in sales operations, ensuring consistency and efficiency within the team.
Education and Expertise
Cheryl Patterson holds a Bachelor’s Degree in Administration from Penn State University, where she studied from 1981 to 1984. She furthered her education by obtaining a Master’s Degree in Strategic Leadership from Colorado State University-Global Campus, completing her studies between 2012 and 2014. Her educational background supports her expertise in editing and reviewing proposals for clarity, accuracy, legal compliance, and readability, as well as utilizing data to enhance sales and operational reporting.
Background in Sales and Operations
Cheryl Patterson has extensive experience in sales and operations, beginning her career as an Operations Manager at Vanguard from 1986 to 2001. She then transitioned to Market Day, working as a Sales Representative from 2001 to 2006. Following this, she served as the Assistant Director of Admissions and Community Outreach at Montgomery County Community College for ten years, from 2006 to 2016. This diverse background has equipped her with a comprehensive understanding of sales processes and operational management.
Leadership and Management Skills
In her current role at TargetX, Cheryl Patterson demonstrates strong leadership and management skills. She manages a small team, focusing on achieving high levels of productivity and a favorable win rate in sales operations. Her ability to lead internal RFP processes showcases her strategic thinking and organizational capabilities. Cheryl's experience in various roles has contributed to her effectiveness in managing teams and driving successful outcomes.