Kevin Jasmin

Kevin Jasmin

Director, Corporate Brand Strategy @ TD Ameritrade

About Kevin Jasmin

Kevin Jasmin is the Director of Corporate Brand Strategy at TD Ameritrade and the VP of Brand Marketing and Strategy at Prudential Financial.

Company: Prudential Financial

Kevin Jasmin currently holds the position of Vice President of Brand Marketing and Strategy at Prudential Financial. Based in Newark, New Jersey, Kevin has been serving in this role since 2020. His responsibilities involve overseeing the brand marketing initiatives and strategizing long-term brand objectives to enhance Prudential's presence in the financial services sector.

Title: Director, Corporate Brand Strategy

Kevin Jasmin is the Director of Corporate Brand Strategy at TD Ameritrade. Since 2017, he has been managing this role from Omaha, Nebraska. His work includes developing and implementing brand strategies to strengthen TD Ameritrade's market position.

Previous Roles: Brand Strategy Experience

Before his tenure at TD Ameritrade, Kevin Jasmin gathered extensive experience in brand strategy and management. He served as Senior Manager, Brand Strategy at TD Ameritrade from 2012 to 2017. Additionally, he worked at Lippincott as an Associate focusing on Brand Strategy and Design, and at Interbrand as a Manager, Brand Implementation. Kevin also has a design background from his roles at Hill Holliday and Feinstein Kean Healthcare.

Education and Expertise: Integrated Marketing Communications and Communications

Kevin Jasmin received his Master of Arts in Integrated Marketing Communications from Emerson College. He also holds a Bachelor of Science degree in Communications from Endicott College. His academic background and extensive experience in brand strategy have provided him with a robust foundation in brand management and strategic marketing.

Background: Career Journey

Kevin Jasmin began his career as a Designer at Hayes Group. He then held multiple roles focused on design and brand strategy at organizations such as Feinstein Kean Healthcare and Hill Holliday. His career advanced as he transitioned to strategic roles at Interbrand and Lippincott, culminating in senior positions at TD Ameritrade and Prudential Financial.

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