Marilee Doner
About Marilee Doner
Marilee Doner is a Senior Analyst in Tag Management at TD Ameritrade, specializing in marketing tag analysis and data quality management.
Company
Marilee Doner is currently working at TD Ameritrade, a financial services company known for its online brokerage services. The company provides an extensive range of financial products and services to traders and investors. Marilee contributes to their operations in the Greater Omaha Area.
Title
Marilee Doner holds the position of Senior Analyst in Tag Management at TD Ameritrade. In this role, she is responsible for analyzing and managing marketing tags on the company's URLs. Additionally, she has held roles as Data Architect, Senior Data Analyst, and in Data Quality Management.
Utilizes ObservePoint Tool
Marilee Doner employs the ObservePoint tool for setting up audits, journeys, and rules to analyze marketing tags on TD Ameritrade’s URLs. This involves the deployment of sophisticated auditing protocols to ensure tag environments meet quality standards and align with company objectives.
Tag Management and Data Analysis
In her role, Marilee Doner provides detailed analysis of marketing tag data. She delivers these insights to the TMS Manager, project managers, and developers, aiding in streamlined operations and informed decision-making regarding marketing strategies and digital analytics within TD Ameritrade.
Experience in Environment Setup
Marilee Doner has extensive experience setting up various environments necessary for tag management processes, including development, QA, and staging. This ensures that marketing tags function correctly and efficiently across different stages of the deployment process.