Melissa Cicero
About Melissa Cicero
Melissa Cicero is the Director of Marketing Creative Operations at TD Ameritrade, overseeing creative solutions, promotional products, and marketing resource management.
Title
Melissa Cicero is the Director of Marketing Creative Operations at TD Ameritrade. With a tenure starting in 2021, she brings a strategic vision to the company's marketing operations.
Company
Melissa Cicero works at TD Ameritrade, based in Jersey City, New Jersey, United States. At TD Ameritrade, she oversees various aspects of the marketing department, contributing to the company's creative and operational goals.
Education and Expertise
Melissa Cicero studied Computer Art at the School of Visual Arts, where she earned a Bachelor of Arts (B.A.) degree. She attended from 2001 to 2005, gaining expertise that she now applies in her role in marketing and creative operations.
Marketing Leadership and Operations
Melissa Cicero is responsible for providing strategic vision and leadership to TD Ameritrade's marketing operations. Her focus is on enhancing collaboration and transparency within the team. She leads the Marketing Resource Management (MRM) team, supporting organizational processes and managing marketing and regulatory print production with third-party vendors.
Fiscal Management
In her role, Melissa Cicero is also accountable for fiscal management and budget oversight. She coordinates between Client Comm, Finance, and third-party vendors to ensure financial efficiency and compliance in the marketing operations.
Creative Solutions and Project Management
Melissa Cicero has designed customized creative solutions at TD Ameritrade to enhance project clarity and efficiency. She also oversees the TD Ameritrade Company Store and manages relationships with promotional product vendors.