Curtis Nishijima
About Curtis Nishijima
Curtis Nishijima serves as the VP of Global Marketing Operations & Strategy at Teads, bringing extensive experience from previous roles at companies like Criteo and ADARA. He possesses a deep understanding of the digital media landscape and excels in fostering organizational trust and client satisfaction.
Current Role at Teads
Curtis Nishijima serves as the VP of Global Marketing Operations & Strategy at Teads, a position he has held since 2023. In this role, he focuses on enhancing marketing operations and developing strategic initiatives to drive revenue growth. His work involves cross-functional collaboration to influence leadership and build organizational trust, which is essential for transforming operating models within the company.
Previous Experience in Marketing and Operations
Before joining Teads, Curtis held various significant roles in the marketing and advertising sectors. He was the VP of Global Product Marketing at Criteo for eight months in 2022-2023. Prior to that, he served as Managing Director for EMEA at ADARA, Inc. from 2018 to 2020. His extensive background includes positions at CBS Interactive, MediaCom, and Yahoo, where he developed expertise in advertising operations and client services.
Educational Background
Curtis Nishijima studied at the University of California, San Diego, where he earned a Bachelor of Arts degree in Communications from 1989 to 1994. His educational background has provided him with a strong foundation in communication strategies, which he applies in his professional roles across various sectors.
Expertise in Digital Media and Marketing
Curtis possesses extensive knowledge of the digital media and marketing landscape, with multi-regional expertise across different sectors. His experience spans publisher, brand, agency, consulting, and technology domains. He has a proven track record of leading strategic initiatives that have resulted in award-winning campaigns and has excelled in increasing client satisfaction through proactive engagement.
Leadership and Strategic Initiatives
Curtis is recognized for his ability to motivate high-performance organizations through active listening and coaching. He shapes brand and consumer success in diverse sectors, including Travel, Tourism, Luxury, Fashion, Beauty, and CPG/Retail. His approach involves simplifying complexity and creating compelling narratives to strengthen relationships with key stakeholders.