Geert Hoogeveen
About Geert Hoogeveen
Geert Hoogeveen serves as the Managing Director for Teads in the Netherlands and has over 25 years of experience in the digital media and marketing industry, having held various leadership roles at companies such as GroupM and Microsoft.
Current Role at Teads
Geert Hoogeveen serves as the Managing Director for Teads in the Netherlands. He has held this position since 2023, operating from Amsterdam, North Holland. In this role, he focuses on driving the company's strategic initiatives and expanding its market presence in the region.
Previous Experience in Digital Media
Hoogeveen has over 25 years of experience in the digital media and marketing industry. He worked at GroupM as Managing Director for Xaxis in the Netherlands from 2010 to 2017. His tenure included leadership roles at Xaxis, Light Reaction, and plista Nederland, all part of GroupM. He also held the position of Director of Regional Network Business Development EMEA at Microsoft/MSN from 2007 to 2009.
Educational Background
Geert Hoogeveen studied at Hotelschool The Hague, where he focused on Marketing and achieved a Bachelor's degree. His studies spanned from 1995 to 1999. He also attended Hogere Hotelschool Den Haag from 1995 to 2000, further enhancing his educational credentials.
Leadership and Specializations
Hoogeveen specializes in go-to-market strategies and is skilled in forming high-performing teams. He possesses extensive knowledge of the global digital landscape, particularly in how companies and brands can succeed within the frameworks of media, technology, data, and commerce.
Career Progression
Throughout his career, Hoogeveen has held various leadership positions. He was the Country Director for Targetspot in the Netherlands, UK, and Germany from 2018 to 2020. He also worked as Managing Director Benelux at SNDC8 from 2017 to 2018 and served as Sales Director at AdLINK Internet Media from 2002 to 2007.