Lucas Cavalcante
About Lucas Cavalcante
Lucas Cavalcante is a Senior Sales Account Manager at Teads, with over 14 years of experience in the advertising sector, specializing in communication and digital marketing. He has held various roles in notable companies, including Smartclip, dentsu mcgarrybowen, and J. Walter Thompson Worldwide.
Current Role at Teads
Lucas Cavalcante serves as a Senior Sales Account Manager at Teads, a position he has held since 2020. He operates in São Paulo, Brazil, where he utilizes his extensive background in advertising and digital marketing to manage client accounts and drive sales growth. His role involves developing strategies to enhance client engagement and optimizing advertising solutions.
Previous Experience in Advertising
Before joining Teads, Lucas held various positions in the advertising sector. He worked as a Sales Account Executive at Smartclip for six months in 2018 and as a Director of Media at dentsu mcgarrybowen from 2019 to 2020. His career also includes significant roles at J. Walter Thompson Worldwide, where he progressed from Assistant Media to Media Supervisor over a span of five years.
Educational Background
Lucas studied at FECAP from 2004 to 2006 and later attended Universidade Anhembi Morumbi, where he focused on Advertising and earned a degree in Comunicação Social from 2007 to 2010. His educational background has provided him with a solid foundation in communication and marketing principles.
Negotiation and Client Management Skills
Lucas has extensive experience negotiating with major companies in the advertising industry, including Editora TRIP, JWT agency, Microsoft, UOL, and DentsuMB. His ability to manage client relationships and negotiate effectively has been a key aspect of his career, contributing to his success in various roles.
Total Experience in Advertising
With over 14 years of experience in the advertising market, Lucas Cavalcante has developed a strong focus on communication and digital marketing. His diverse roles across different companies have equipped him with a comprehensive understanding of the industry and its evolving dynamics.