Paolo M.

Paolo M.

VP Strategic Accounts, Global @ Teads

About Paolo M.

Paolo M. serves as the VP of Strategic Accounts, Global at Teads, where he has worked since 2014. He holds multiple degrees in Philosophy and Social Sciences and has a background in both academia and digital advertising.

Work at Teads

Paolo M. has served as the Vice President of Strategic Accounts, Global at Teads since 2014. He has been instrumental in developing strategic partnerships and enhancing client relationships within the digital advertising landscape. His role involves overseeing global accounts and ensuring that Teads delivers effective advertising solutions to its clients. Based in London, England, Paolo has contributed to the company's growth and presence in the competitive digital marketing sector.

Education and Expertise

Paolo M. has an extensive academic background in Philosophy and Social Sciences. He earned a Doctorate in Philosophy from Università Degli Studi Roma Tre, where he studied from 2004 to 2008. Prior to that, he completed a Master of Arts in Philosophy at the same institution from 1998 to 2003. Additionally, he studied at University of Paris I: Panthéon - Sorbonne and EHESS - Ecole Des Hautes Etudes En Sciences Sociales, focusing on Philosophy and Social Sciences in 2001-2002. This academic foundation supports his expertise in digital advertising and strategic account management.

Background

Paolo M. has a diverse professional background that bridges academia and digital advertising. Before joining Teads, he worked as an Account Manager at 3rdPLACE from 2008 to 2011 in Rome, Italy. His career began in research and lecturing in Philosophy and Theory of Social Sciences, which provided him with a unique perspective that he applies to his current role in digital marketing. This transition from academia to the corporate world highlights his adaptability and broad skill set.

Achievements

During his tenure at OverBlog, Paolo M. played a key role in enhancing the platform's brand awareness and product adoption in the Italian market. He successfully collaborated with notable figures and brands, including Italian Prime Minister Mario Monti, Selvaggia Lucarelli, and major companies like TIM, Land Rover, Sony/PS4, and Ford. His efforts focused on engaging influential bloggers and brands, which significantly contributed to OverBlog's visibility and success in a competitive landscape.

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