Sarah Gaeta
About Sarah Gaeta
Sarah Gaeta is a Product Manager at TealBook, focusing on data-driven decision making and customer engagement. She has a diverse background in marketing and product management, with experience at several companies including Canada Dry Mott’s Inc., Conagra Brands, and Welo Probiotics.
Work at TealBook
Sarah Gaeta has been working at TealBook as a Product Manager since 2022. In this role, she focuses on data-driven decision-making, utilizing customer discovery interviews, usability testing, and product analytics to inform product development. Prior to her current position, she served as an ESG Data Analyst at TealBook from 2021 to 2022. Her experience at TealBook reflects her commitment to creating innovative solutions that enhance product offerings.
Previous Experience in Marketing
Sarah Gaeta has held several marketing positions prior to her current role. She worked at Canada Dry Mott’s Inc. as a Brand Marketing Intern from 2017 to 2018 for seven months. Following this, she served as a Marketing Assistant at Conagra Brands from 2019 to 2020 for nine months. Additionally, she was a Marketing Strategist at Welo Probiotics from 2020 to 2021 for six months and a Marketing Associate at the same company for four months in 2020. Her diverse marketing experience contributes to her expertise in product management.
Education and Expertise
Sarah Gaeta holds a Master’s Degree in Environment and Business from the University of Waterloo, which she completed from 2020 to 2021. She also earned a Bachelor’s Degree in Business Administration from the Lazaridis School of Business & Economics at Wilfrid Laurier University, studying from 2015 to 2019. Her educational background supports her focus on data-driven decision-making and her aspiration to lead product teams in startups.
Professional Development and Skills
Sarah Gaeta has demonstrated a commitment to professional growth by expanding her role from frontend development to include APIs. This reflects her ability to rapidly acquire and implement new skills. She engages in interactive workshops with internal stakeholders to effectively communicate the rationale behind her decisions, showcasing her collaborative approach to product management.
Philosophy and Approach
Sarah Gaeta embraces the philosophy that 'everything is figureoutable,' as articulated by Marie Forleo. She applies this mantra to both her professional and personal life, which influences her approach to challenges and decision-making in her career. This mindset underpins her focus on creating solutions that drive growth and scalability in startups.