Tyler Zipperer
About Tyler Zipperer
Tyler Zipperer is a Senior Demand Generation Manager with expertise in marketing automation, email marketing, and account-based marketing. He has held various marketing roles across multiple companies, focusing on demand generation strategies to enhance company growth.
Work at TeamSnap
Tyler Zipperer currently serves as the Senior Demand Generation Manager at TeamSnap, a role he has held since 2023. In this position, he focuses on implementing demand generation tactics to enhance company growth. His expertise in marketing automation, email marketing, and account-based marketing contributes to the strategic initiatives at TeamSnap. Prior to this role, he worked as Manager B2B Marketing at TeamSnap since 2021, further solidifying his experience in the marketing domain.
Previous Experience in Demand Generation
Before joining TeamSnap, Tyler Zipperer held several positions that contributed to his expertise in demand generation. He worked at Branch as Demand Generation Manager from 2019 to 2021, where he developed marketing strategies in Minneapolis. Additionally, he served as Senior Demand Generation Manager at Siteimprove from 2018 to 2019, and as Inbound Marketing Specialist at the same company from 2016 to 2019. These roles allowed him to refine his skills in driving demand and enhancing marketing performance.
Educational Background
Tyler Zipperer studied at the University of Wisconsin Oshkosh, where he earned a Bachelor's degree in Interactive Web Management from 2012 to 2015. He also attended Concordia University-Wisconsin for one year from 2011 to 2012. His foundational education at New Holstein High School from 2008 to 2011 provided him with early skills that he later applied in his marketing career.
Skills and Expertise
Tyler Zipperer possesses a diverse skill set that includes marketing automation, email marketing, and account-based marketing. He utilizes conversational marketing techniques in his professional roles, enhancing engagement and customer interaction. His background in web design and project management complements his marketing capabilities, allowing him to approach demand generation with a comprehensive perspective. According to CliftonStrengths Finder, he is recognized for strengths in futuristic thinking, adaptability, connectedness, and ideation.
Career Development and Internships
Tyler Zipperer's career began with various internships that laid the groundwork for his marketing expertise. He worked as a Web Marketing Intern at BCI Burke Company, LLC in 2014 and as a Multimedia Marketing Assistant at Stellar Blue Technologies for five months in 2014 to 2015. He also gained experience as a Digital Marketing Intern at CSM Corporation in 2015. These roles provided him with practical experience in marketing and web management, contributing to his professional growth.