Amy Woodard
About Amy Woodard
Amy Woodard is a Sr. Marketing Analytics Manager currently at Teamwork, with a background in marketing analytics and management from Campaign Monitor. She holds a Bachelor of Arts in Economics, summa cum laude, from The University of the South.
Current Role at Teamwork
Amy Woodard serves as the Senior Marketing Analytics Manager at Teamwork, a position she has held since 2022. In this role, she focuses on leveraging data analytics to enhance marketing strategies and improve overall performance. Her responsibilities include analyzing marketing data, developing insights, and guiding decision-making processes to support the company's growth objectives.
Previous Experience at Campaign Monitor
Prior to her current role, Amy Woodard worked at Campaign Monitor for a total of four years in various capacities. She began as a Marketing Analytics Manager from 2018 to 2019, then advanced to Senior Marketing Analytics Manager from 2019 to 2022. In these roles, she was responsible for analyzing marketing performance metrics and optimizing campaigns to drive engagement and conversion.
Educational Background at The University of the South
Amy Woodard earned her Bachelor of Arts (B.A.) degree in Economics from The University of the South, graduating summa cum laude. Her academic tenure spanned from 2011 to 2015, during which she was recognized as a member of Phi Beta Kappa, a prestigious honor society that celebrates academic excellence in the liberal arts and sciences.
Work Experience at University of the South
During her time at The University of the South, Amy Woodard worked as a Work Study Student in the Athletic Department from 2011 to 2015. This role involved supporting various administrative tasks and contributing to the operations of the department, providing her with foundational experience in a professional environment.
Internship at North Star Destination Strategies
In 2014, Amy Woodard completed a three-month internship at North Star Destination Strategies as a Projects and Research Assistant. This position allowed her to gain practical experience in research methodologies and project management, further enhancing her analytical skills in a real-world setting.