Katie Rapp
About Katie Rapp
Katie Rapp serves as the Head of Product Marketing at Tegus Platform, where she is responsible for developing Go-To-Market strategies and effectively communicating product value. With a background in product marketing at Procore Technologies and Shippo, she brings extensive experience in positioning and market strategy.
Current Role at Tegus
Katie Rapp serves as the Head of Product Marketing for the Tegus Platform. In this role, she is responsible for the research, strategy, and execution of Go-To-Market plans. She focuses on developing concise and effective positioning to ensure that product offerings are successfully communicated to the market. Her work involves illustrating how the value of solutions uniquely addresses business challenges within the industry.
Previous Experience at Shippo
Prior to her current position, Katie Rapp worked at Shippo as the Senior Manager of Product Marketing. She held this role for 11 months from 2021 to 2022. During her time at Shippo, she contributed to the marketing strategies and initiatives that supported the company's product offerings.
Tenure at Procore Technologies
Katie Rapp has extensive experience at Procore Technologies, where she held multiple roles over several years. She began as a Product Marketing Specialist from 2015 to 2016. She then progressed to the role of Product Marketing Manager for Construction Financials and Accounting Integrations from 2016 to 2018. Following that, she served as Senior Product Marketing Manager for Invoicing, Compliance, and Payments from 2018 to 2020. Her final role at Procore was as Senior Product Marketing Manager and Team Lead for Preconstruction and Financial Management from 2020 to 2021.
Educational Background
Katie Rapp studied at UC Santa Barbara, where she earned a Bachelor's Degree in Communication from 2011 to 2015. She also studied Comparative Literature at Università degli Studi di Firenze. Her educational background has provided her with a strong foundation in effective communication and marketing strategies.
Early Career and Additional Roles
Katie Rapp began her career in marketing as a Marketing Manager at 80Five LLC DBA SBmenus.com from 2014 to 2015. She also worked as a Sales Associate at Vans, a Division of VF Outdoor, from 2011 to 2012. Additionally, she served as a Resident Assistant at UCSB - Housing and Residential Services from 2013 to 2014 and was a Brand Ambassador for University Primetime from 2013 to 2014.