Alicia Marshia
About Alicia Marshia
Alicia Marshia serves as the Manager of Walmart Strategic Growth at Teikametrics, where she has worked since 2022. With a background in sales and account management across various roles at Teikametrics and Criteo, she specializes in enhancing marketplace strategies for Amazon and Walmart advertisers.
Current Role at Teikametrics
Alicia Marshia serves as the Manager of Walmart Strategic Growth at Teikametrics, a position she has held since 2022. In this role, she focuses on strategic growth initiatives specifically for Walmart, engaging with advertisers to enhance their marketplace strategies. Her work involves leveraging data to drive growth for brands on the Walmart platform.
Previous Experience at Teikametrics
Prior to her current role, Alicia worked at Teikametrics in various capacities. She was a Sales Manager from 2021 to 2022 and a Senior Account Executive from 2020 to 2021. During her time in these positions, she contributed to the company's sales strategies and client management efforts in the Greater Boston Area.
Experience at Criteo
Alicia Marshia held multiple roles at Criteo, where she worked from 2015 to 2020. Her positions included Account Strategist, Senior Account Executive, and Team Lead for Mid-Market Sales. In these roles, she focused on sales strategies and account management, contributing to the growth of mid-market sales in the Greater Boston Area.
Educational Background
Alicia earned her Bachelor of Science degree in Business Administration with a focus on Marketing from Saint Joseph's College. She studied there from 2007 to 2011, gaining foundational knowledge in business principles and marketing strategies that support her current professional endeavors.
Early Career Experience
Alicia's early career included various roles in the retail and education sectors. She worked at Follett Higher Education Group in several positions, including Store Manager and Store Management Trainee. Additionally, she gained experience through internships at Blue Goose, Inc. and Cultivating Community, where she developed skills in marketing and management.