Ian Miller
About Ian Miller
Ian Miller is a Senior Ecommerce Analyst specializing in DSP strategy at Teikametrics, with over seven years of experience in sales and four years in management. He holds a degree in Computer Science from Georgia State University and has previously worked in various roles, including Senior Project Manager and Senior Product Manager at The Product Hatchery LLC.
Work at Teikametrics
Ian Miller has been employed at Teikametrics since 2020, serving as a Senior Ecommerce Analyst with a focus on DSP strategy. In this role, he analyzes data for major e-commerce platforms, including Amazon and Walmart. His work involves optimizing advertising strategies and enhancing ad campaign performance. He has contributed to discussions regarding advertising strategies tailored for e-commerce, leveraging his expertise to improve outcomes for clients.
Education and Expertise
Ian Miller studied at Georgia State University, where he earned a degree in Computer Science from 2012 to 2018. His educational background has equipped him with the technical skills necessary for his role in e-commerce analytics. Additionally, he has over seven years of experience in sales and more than four years in management, which further enhances his analytical capabilities in the e-commerce sector.
Background
Ian Miller is based in Brookline, Massachusetts, where he actively contributes to the local tech community. He attended Lassiter High School from 2008 to 2012, completing his secondary education before pursuing higher education. His career began at Target, where he worked as an Electronics and Entertainment Brand Team Member for six years, gaining foundational experience in retail and sales.
Previous Experience
Before joining Teikametrics, Ian Miller worked at The Product Hatchery LLC as a Senior Project Manager and Senior Product Manager from 2018 to 2019. In these roles, he was responsible for overseeing product development and managing projects, which provided him with valuable experience in project management and product strategy. His diverse work history has contributed to his current expertise in e-commerce analytics.
Contributions to E-commerce Strategies
Ian Miller has written extensively on topics related to Amazon Product Attribute Targeting and advertising strategies for e-commerce. His insights focus on optimizing ad campaigns, particularly within the Amazon DSP framework. His contributions to discussions on advertising strategies reflect his commitment to advancing e-commerce practices and enhancing the effectiveness of digital marketing efforts.