Rebecca Leclerc, MBA
About Rebecca Leclerc, MBA
Rebecca Leclerc, MBA, serves as the Director of Content Marketing at Teikametrics, where she focuses on effective storytelling and collaboration. With a diverse background in marketing and communications, she has held various roles in organizations such as CrunchTime! and City Year.
Current Role at Teikametrics
Rebecca Leclerc serves as the Director of Content Marketing at Teikametrics, a position she has held since 2023. In this role, she focuses on developing and executing content strategies that enhance brand visibility and engagement. Working remotely, she leverages her extensive background in content marketing to drive initiatives that resonate with target audiences.
Previous Experience at CrunchTime!
Before joining Teikametrics, Rebecca worked at CrunchTime! as the Content and Campaign Marketing Manager from 2021 to 2023. During her tenure, she was responsible for creating and managing marketing campaigns that effectively communicated the company's value proposition. Her work contributed to increased brand awareness and customer engagement.
Educational Background
Rebecca holds a Bachelor of Arts in Communications and Sociology from Keene State College, where she studied from 2009 to 2013. She later pursued a Master of Business Administration (MBA) in Marketing at UMass Boston, completing her degree from 2017 to 2020. Additionally, she has been studying Social Development and African Studies at the University of Cape Town since 2012.
Career Development and Early Roles
Rebecca's career began with various roles that shaped her marketing and communications skills. She served as an AmeriCorps Member and Team Leader at City Year from 2013 to 2015. She then worked at YW Boston as a Fund Development and Communications Associate from 2015 to 2016, followed by a position at South Africa Partners as Marketing and Development Manager from 2016 to 2018. Her experience also includes managing marketing communications at FamilyAid Boston from 2018 to 2020.
Professional Values and Approach
Rebecca values being a source of positive energy in her professional endeavors. She approaches her work with a solution-oriented mindset, emphasizing collaboration and enthusiasm. Her passion for storytelling drives her belief in sharing the right story at the right time, particularly in a crowded media landscape. Growing up in a large family has further honed her ability to create compelling content that cuts through noise.