Catherine Lahr, MBA
About Catherine Lahr, MBA
Catherine Lahr, MBA, is a Marketing Communications Specialist at Teleflex Incorporated and a Marketing Consultant at Innovative Talent Solutions in the Raleigh-Durham, North Carolina Area.
Current Roles
Catherine Lahr currently holds dual roles in the Raleigh-Durham, North Carolina Area. She is a Marketing Communications Specialist at Teleflex Incorporated and also works as a Marketing Consultant for Innovative Talent Solutions. Both positions involve significant responsibilities in marketing communications and consultation, exerting influence over various marketing campaigns, projects, and strategic initiatives.
Past Employment History
Catherine Lahr has a robust background in marketing and communications, with various past roles. She served as an Instagram Manager at Style Collective from 2017 to 2021 and a Marketing Coordinator at Chiesi USA, Inc. from 2015 to 2019. Additionally, in 2019, she briefly held positions as a Marketing Manager and Marketing Specialist at Innovative Talent Solutions. Other past roles include Digital Marketing Consultant at The Arc of Ulster-Greene in 2015, a Product Development Intern at Lindt & Sprungli in 2012, and a Marketing Intern at SUNY Oswego Phoenix Center in 2012.
Educational Background
Catherine Lahr has an extensive educational background in marketing and business. She achieved a Digital Media and Marketing Certification from Duke University in 2021 and a Mini MBA Certification in Digital Marketing from Rutgers Business School in 2017. Earlier, she completed her Master of Business Administration (M.B.A.) at the State University of New York at New Paltz in 2015, and a Bachelor of Science (BS) in Marketing from SUNY Oswego in 2013.
Roles and Responsibilities at Teleflex
In her role at Teleflex Incorporated, Catherine Lahr is deeply involved in developing and implementing comprehensive marketing communications plans. These plans encompass print and digital advertising, collateral, direct marketing, public relations, email marketing, websites, and tradeshows and events. She supports strategic creative briefs, drives programs from scoping to completion, manages the traffic of creative jobs, and oversees the inventory of marketing collateral. Furthermore, she is responsible for managing relationships with external vendors and ensuring compliance with corporate marketing standards.
Marketing Expertise
Catherine Lahr's expertise covers a wide range of marketing and communications activities. Her ability to develop metrics-based components for projects and programs is critical. She actively participates in planning and executing marketing communication strategies for tradeshows and product events. Her comprehensive skills ensure consistency in product messaging and branding efforts, and she effectively manages project definitions, resource allocations, contract management, and successful implementation of marketing initiatives.