Erica Sawyer
About Erica Sawyer
Erica Sawyer is the Senior Digital Marketing Specialist for Vascular Access at Teleflex in Raleigh, North Carolina, with a background in consumer and digital marketing.
Current Role at Teleflex
Erica Sawyer is currently serving as the Senior Digital Marketing Specialist for Vascular Access at Teleflex in Raleigh, North Carolina, United States. In her role, she leads the omnichannel digital marketing strategy for the Vascular Access product portfolio. She is responsible for spearheading demand generation and awareness email marketing campaigns. Additionally, Erica manages both paid and organic social media campaigns through digital advertising, PPC advertising, and native channels.
Professional Experience at Align Technology
Before joining Teleflex, Erica Sawyer worked at Align Technology as a Consumer Marketing Specialist for the Invisalign® Brand. She held this position from 2021 to 2023 in the Raleigh-Durham-Chapel Hill area. During her tenure, she focused on consumer marketing initiatives aimed at promoting the Invisalign® brand.
Career at Dixon Hughes Goodman LLP
Prior to her role at Align Technology, Erica Sawyer accumulated substantial experience at Dixon Hughes Goodman LLP. She served as a Digital Marketing Associate - National Strategy from 2020 to 2021 in Raleigh, North Carolina. Before that, she was a Regional Marketing Associate from 2019 to 2020 in the Raleigh-Durham area. These roles provided her with a broad understanding of both national and regional marketing strategies.
Educational Background
Erica Sawyer holds a certificate in Digital Marketing from Cornell University, achieved in 2020. She also earned a B.A. in Mass Communications with a specialization in Strategic Communications from the University of North Carolina at Chapel Hill, where she studied from 2014 to 2018. Her formal education began at Westchester Country Day School, where she obtained her High School Diploma from 2011 to 2014.
Early Career and Additional Roles
Erica Sawyer commenced her career as a Marketing and Communications Associate at Brooks, Pierce, McLendon, Humphrey & Leonard, LLP, where she worked for five months from 2018 to 2019. This role marked the beginning of her journey in the marketing and communications field.