Elizabeth Olson
About Elizabeth Olson
Elizabeth Olson serves as the Director of Marketing Communications at Telltale Games, where she has worked since 2020. With a background in marketing and communications, she specializes in interactive game software and has developed innovative campaigns that enhance brand identity.
Current Role at Telltale Games
Elizabeth Olson serves as the Director of Marketing Communications at Telltale Games, a position she has held since 2020. In this role, she focuses on enhancing the marketing strategies and brand positioning of the company, which specializes in interactive story-driven games. Her responsibilities include determining the strategic direction and messaging for various products, ensuring they have a distinct personality in the competitive gaming market.
Previous Experience in Marketing Communications
Before joining Telltale Games, Elizabeth Olson held several key positions in marketing communications. She worked at Double Forte Marketing + Communications as a Director from 2007 to 2009. Prior to that, she was a Senior Product Marketing Manager at Pinnacle Systems, a division of Avid, from 2006 to 2007, and at Adobe Systems in the same capacity for eight months in 2005. Additionally, she served as a Senior Brand Manager at The 3DO Company from 1999 to 2001.
Educational Background
Elizabeth Olson studied at Gustavus Adolphus College, where she earned a Bachelor of Arts degree in Speech, Communications, and Art from 1982 to 1986. She also pursued further education at the Court of Master Sommeliers, achieving the 1st Level in Wine & Wine Service in 2008. Her educational background provides her with a strong foundation in communication and marketing.
Expertise in Marketing Strategies
Elizabeth Olson possesses expertise in guerilla marketing campaigns, known for their unconventional and innovative approaches. She has developed creative campaigns that have significantly enhanced the brand identity of various products and companies. Her strong network of industry professionals is leveraged to enhance marketing strategies, making her an asset in the marketing communications field.
Specialization in Interactive Game Software
At Telltale Games, Elizabeth Olson specializes in interactive game software and hardware. Her contributions focus on the development of story-driven games, which are a hallmark of the company's offerings. Her experience in the gaming industry and her marketing expertise play a crucial role in shaping the narrative and engagement strategies for the games developed by Telltale.