Elsa Giraudineau

Elsa Giraudineau

Director Of Demand Generation @ Telnyx

About Elsa Giraudineau

Elsa Giraudineau is the Director of Demand Generation at Telnyx, with a strong background in marketing and demand generation across various companies. She has held multiple roles at Optimizely and Transoft Solutions, demonstrating her expertise in managing comprehensive marketing plans and campaigns.

Work at Telnyx

Elsa Giraudineau has served as the Director of Demand Generation at Telnyx since 2021. In this role, she is responsible for developing and executing demand generation strategies that align with the company's growth objectives. Her focus includes optimizing marketing campaigns to enhance lead generation and support sales initiatives. With her extensive background in marketing, she applies her skills to drive results in a competitive telecommunications market.

Previous Experience in Marketing

Prior to her current role at Telnyx, Elsa Giraudineau held several positions in marketing across various organizations. She worked at Optimizely in multiple capacities, including Marketing Campaign Manager, Senior Demand Generation Manager, and Head of Demand Generation for the EMEA region. Additionally, she served as Senior Manager of International Campaigns at Rubrik, Inc. and as Marketing Manager EMEA at Transoft Solutions. Her diverse experience spans over a decade, focusing on demand generation and campaign management.

Education and Expertise

Elsa Giraudineau has a solid educational background in marketing and communications. She studied Corporate Marketing and Communications at Ecole Saint Félix in Nantes, earning a Bachelor's degree from 2005 to 2007. Prior to that, she completed a BTS in Marketing Communications at Lycée d'Avesnières from 2003 to 2005. She also holds a Baccalauréat in Economy and Sociology from Lycée Notre Dame in Nantes, achieved from 1999 to 2003. Her education has equipped her with strong analytical and communication skills relevant to her marketing career.

Marketing Campaign Management

Elsa Giraudineau has a proven track record in managing end-to-end marketing campaigns. Her experience includes developing comprehensive marketing plans while efficiently managing budgets. She is recognized for her ability to drive lead generation and sales pipeline growth through effective campaign strategies. Her roles have involved overseeing various marketing initiatives, showcasing her capability to deliver results in dynamic environments.

Career Progression

Elsa Giraudineau's career in marketing has shown a steady progression through various roles and responsibilities. Starting as a Marketing Coordinator at Transoft Solutions from 2011 to 2013, she advanced to Account Manager and then Marketing Manager EMEA. Her tenure at Optimizely included roles that spanned from Marketing Automation Manager to Senior Demand Generation Manager. This trajectory highlights her growth and adaptability in the marketing field, leading to her current position at Telnyx.

People similar to Elsa Giraudineau