Alyssa Scott
About Alyssa Scott
Alyssa Scott is a Senior Communications Business Partner at TELUS in Toronto, with extensive experience in communications and public relations across various sectors and geographies.
Current Role at TELUS
Alyssa Scott holds the position of Senior Communications Business Partner at TELUS in Toronto, Ontario, Canada. In this role, she collaborates closely with executive leadership teams to provide strategic communications services. Her responsibilities include crafting and executing comprehensive communication strategies that align with the organization's objectives.
Past Experience at Veritas Communications
In 2016, Alyssa Scott served as the Senior Vice President, Influencer Practice Lead at Veritas Communications in Toronto, Canada. During her four-month tenure, she led influencer marketing initiatives and provided strategic direction to enhance the company's engagement with key audiences.
Role at Weber Shandwick
Between 2010 and 2016, Alyssa Scott held various leadership positions at Weber Shandwick, including Vice President & Vancouver Office Lead, Senior Director, and Director. Based in both Toronto and Vancouver, she managed cross-functional teams and spearheaded numerous high-impact communication campaigns.
Experience at Citizen Relations
Alyssa Scott worked at Citizen Relations from 2008 to 2010 in Toronto, Canada. She progressed from Account Manager to Senior Account Manager, working on influential campaigns and building client relationships. Her role involved developing and executing public relations strategies for a variety of high-profile clients.
Educational Background
Alyssa Scott has an Honour Bachelor of Arts in English Language and Literature from McMaster University, achieved between 2000 and 2004. She also holds a Post-Graduate Certificate in Public Relations from Humber College, completed from 2004 to 2005. Her educational background has provided her with a strong foundation in communication and public relations.
Diverse Sector Experience
Alyssa Scott has experience in numerous sectors such as automotive, consumer goods, financial services, food & beverage, government, hospitality, media, non-profit, retail, sports, technology, telecommunications, and travel & tourism. She has provided communications services to a wide range of high-profile clients, including Accor, Best Buy, and McDonald's.
Specialties in Communications
Alyssa Scott specializes in B2B & B2C communications, brand building, change management, community relations, content strategy, corporate communications, CSR, digital communications, employee communications, executive communications, internal communications, issues and crisis management, and traditional and social media relations. Her comprehensive skill set enables her to address diverse communication needs effectively.
Consulting Across Geographies
Alyssa Scott has extensive experience consulting and collaborating with teams across different geographies and time zones, particularly in Toronto and Vancouver. Her ability to manage cross-functional teams and coordinate global communication efforts has been a key asset in her career.