Diana Earle
About Diana Earle
Diana Earle is a Senior Product Manager at TELUS, specializing in content merchandising evolution and product development in the Toronto, Canada Area.
Title
Diana Earle currently holds the position of Senior Product Manager, Content Merchandising Evolution & Product Development at TELUS. She is also working as a Product Manager for Merchandising, Marketing & Content Strategy (VOD, OptikTV) within the same company.
Company
Diana Earle is employed at TELUS in the Toronto, Canada Area, where she manages multiple roles focused on content merchandising and product development.
Previous Experience
Before her current roles, Diana Earle held several positions at TELUS. She was a Product Manager for OPTIK (Guide Merchandising & Niche Opportunities) from 2013 to 2016 and a Programming Specialist for OPTIK (Transactional VOD-Adult) from 2012 to 2013. Diana's earlier experience includes working as a Platform Technician - Rogers on Demand at Rogers Communications from 2010 to 2012 and as an Account Coordinator (Product Placement) at Seesaw Media from 2008 to 2009.
Education and Certifications
Diana Earle earned her Bachelor of Applied Arts (B.A.A.) in Radio and Television Arts from X University (Previously Ryerson) from 2004 to 2007. She is also certified as a SAFe Product Owner/Product Manager.
Product Management Expertise
With over 7 years of experience in VOD Product Management, Diana Earle specializes in improving platform engagement through the development of merchandising tools and strategies. She has successfully driven year-over-year growth in VOD merchandising despite market challenges and is known for achieving the highest buy rate per subscriber in Canada for PPV products.
Technical Skills and Leadership
Diana excels in translating technical high-level designs into prioritized roadmaps and backlogs. She is proficient in using a data-driven approach to ensure growth and operational efficiency. Known for her ability to bring stakeholders together, Diana has a strong technical understanding and excels in building cross-functional relationships. She also provides mentorship and guidance to junior product managers.