Diane Ayson
About Diane Ayson
Diane Ayson is the Senior Market Manager at TELUS in Calgary, Alberta, Canada, with over 15 years of experience in the telecommunications industry. She specializes in direct and digital marketing campaigns and has a strong background in sociology.
Title and Current Role
Diane Ayson holds the title of Senior Market Manager at TELUS. She has been with the company in this role since 2021, based in Calgary, Alberta, Canada. Her responsibilities include overseeing market strategies, building and executing marketing campaigns, and making data-driven decisions to drive results.
Previous Roles at TELUS
Before becoming Senior Market Manager, Diane worked as Marketing Manager at TELUS from 2018 to 2021. During her tenure, she was responsible for developing and implementing marketing strategies, which contributed significantly to the company's growth in the Calgary, Canada area.
Career at Shaw Communications
Diane Ayson had an extensive career at Shaw Communications, where she initially joined as an Inside Sales Representative in 2004. Over the years, she advanced through multiple roles including Scheduling Coordinator, Assistant Supervisor for Inside Sales and Customer Care, Supervisor for Sales and Customer Care, Specialist for Direct Marketing, and Advisor for Customer Communications Marketing. Each role contributed to her robust understanding of customer care, sales, and marketing.
Educational Background
Diane Ayson completed her Bachelor of Arts in Sociology at The University of Calgary in 2003. Prior to that, she pursued General Studies at Mount Royal College, where she achieved a Bachelor of Arts degree in 2000. Her academic background in sociology informs her approach to market analysis and consumer behavior.
Expertise in Telecommunications
With over 15 years in the telecommunications industry, Diane specializes in building and executing both direct and digital marketing campaigns. Her expertise allows her to make data-driven decisions that enhance marketing outcomes. Her comprehensive background in customer care and sales further strengthens her capabilities in market management.