Jean Yves Deschenes
About Jean Yves Deschenes
Jean Yves Deschenes is the Sr Market Manager – Business Development and Partnerships at TELUS in Montreal, Canada, with extensive experience in sales, marketing, and content distribution within the entertainment industry.
Current Position at TELUS
Jean Yves Deschenes currently serves as the Sr Market Manager for Business Development and Partnerships at TELUS in the Montreal, Canada area. He is responsible for forging strategic business alliances and driving new market opportunities. His role includes negotiating agreements with major content providers, significantly enhancing TELUS's content portfolio. Additionally, he has developed strategic partnerships for the TELUS Privilege rewards program, thereby contributing to increased customer loyalty and engagement.
Previous Roles at Technicolor
Jean Yves Deschenes worked at Technicolor as Director Sales and Business Development - Digital Distribution Canada from 2011 to 2012 for 9 months in Montreal, Canada. During his tenure at Technicolor, he was responsible for spearheading sales initiatives and fostering business growth in the digital distribution sector within Canada.
Career at Vision Globale
Jean Yves Deschenes had a significant career at Vision Globale, holding multiple key positions over a span of more than a decade. From 1997 to 2000, he was the Sales and Marketing Manager for Postproduction and Distribution. He then progressed to head of Sales – Distribution Services (TV & Film Content) from 2000 to 2005. From 2005 to 2010, he served as Vice-President of Business Development, where he played a crucial role in driving the company's growth and expansion in the content distribution market.
Role at Cérès International
Between 1995 and 1997, Jean Yves Deschenes was Director of Sales and Marketing at Cérès International, an educational video content producer. In this role, he was responsible for overseeing the company's sales strategies and marketing efforts, contributing to the growth and outreach of educational video content.
Expertise in Content Acquisition and Negotiation
Jean Yves Deschenes has over a decade of experience in content acquisition and negotiation for TV, digital platforms, and video-on-demand services. His extensive expertise includes developing strategic business partnerships and creating long-term business relationships based on transparency and results. His background in sales and marketing within the entertainment industry, particularly in content distribution, underscores his proficiency in these areas.