Jelena Bajic
About Jelena Bajic
Jelena Bajic is the Vice President of Strategy & Planning at TELUS, with a background in consumer marketing and retail operations.
Vice President, Strategy & Planning at TELUS
Jelena Bajic currently serves as the Vice President, Strategy & Planning at TELUS. In this role, she empowers passionate teams to develop and drive holistic business strategies for Consumer Solutions. Jelena focuses on uncovering untapped potential and harnessing it through structured governance, decision-making, communication, and collaboration.
Career History at TELUS
Jelena Bajic has been with TELUS in various capacities since 2006. She started her journey as a Sales Representative (2006-2009) and progressed to roles including Store Manager (2009-2010), Business Analyst (2010-2014), Channel – Manager, Workforce Optimization (2014-2017), Manager, Field Adoption & Reinforcement (2017-2019), and Director, Mobility Strategy & Channel Performance (2019-2022). Jelena's consistent growth within TELUS highlights her expertise and dedication to the company's mission.
Education and Expertise
Jelena Bajic earned her Bachelor of Commerce (BCom) from the University of Windsor. Her specialized focus includes consumer marketing and retail operations. This educational background has provided a strong foundation for her career, enabling her to excel in various strategic roles within TELUS.
Delivery on Strategic Programs
Jelena Bajic has an established track record of delivering on large-scale and complex strategic programs. Her insight and support extend to corporate development and government regulation strategies for Consumer Solutions at TELUS. Jelena's strategic initiatives focus on creating impactful results and aligning them with the overarching goals of the organization.