Lisa Shuyao Li
About Lisa Shuyao Li
Lisa Shuyao Li is a Senior Marketing Manager at TELUS with extensive experience in digital CRM, e-commerce, and applied strategy consulting.
Current Role at TELUS
Lisa Shuyao Li currently serves as a Senior Marketing Manager at TELUS. Since October 2018, she has been leading the Consumer Mobility Marketing Team. Her focus has been on developing innovative marketing technology solutions for mobility prospecting and acquisition. This role capitalizes on her extensive expertise in marketing and leadership, driving TELUS' efforts to reach new customers and enhance its market presence.
Previous Position at LUSH
Before her tenure at TELUS, Lisa Shuyao Li worked at LUSH FRESH HANDMADE COSMETICS North America. From 2014 to 2018, she held the position of Digital Customer Relationship Management (CRM) specialist. Based in Vancouver, British Columbia, she gained extensive experience in digital CRM, developing strategies to enhance customer engagement and retention through the company's digital platforms.
Early Career and MBA Internships
Lisa Shuyao Li's career includes various international consultancy roles and internships. She worked as an MBA Consultant at Microsoft and POLYFORM US Ltd. in 2014 and 2013, respectively. Prior to that, she gained e-commerce experience as an MBA intern at The Estée Lauder Companies Inc. in Shanghai, China. Additionally, she served as an MBA Applied Strategy Consultant at Microsoft in Redmond, WA, for a brief period in 2013.
Educational Background
Lisa Shuyao Li holds a Master of Business Administration (MBA) degree from the University of Washington - Michael G. Foster School of Business, which she earned between 2012 and 2014. Her studies focused on Marketing and International Business. Additionally, she earned a Bachelor of Science (BS) degree in Statistics and Economics from Simon Fraser University, where she studied from 2003 to 2007. Her educational background has provided a solid foundation for her career in marketing and business strategy.
Career Beginnings at Vogue Pharm
Lisa Shuyao Li began her professional career as a Product Analyst at Vogue Pharm. She worked there for four years, from 2007 to 2011, in Canada. Her role involved analyzing pharmaceutical products, which laid the groundwork for her future positions in data-driven marketing and strategic business roles.