Luis Ignacio Espana Soteldo
About Luis Ignacio Espana Soteldo
Luis Ignacio Espana Soteldo is a Product Development Analyst at TELUS in Barcelona, with a diverse background in UX research, content design, customer support, and affiliate marketing.
Current Position at TELUS
Luis Ignacio Espana Soteldo currently holds the position of Product Development Analyst at TELUS. Based in Barcelona, Catalonia, Spain, he works on various aspects of product development. His role involves utilizing methodologies like design thinking, user-centered design, agile, service design, and lean UX. His ability to empathize with users enables him to detect their needs and derive useful insights.
Previous Experience at Webhelp
Luis Ignacio worked at Webhelp in Barcelona, Spain for a significant period. From 2019 to 2021, he served as the Content Design Manager for the Google Cloud Partner Program. Prior to that, from 2016 to 2019, he was a Customer Support Specialist for Google Play & Google Android OS. His responsibilities included supporting Google's platform services and managing content design for cloud programs.
Education and Expertise
Luis Ignacio holds a Master's degree in UX/UI Design from Universitat Ramon Llull (2018-2019) and another Master’s in Research for Design & Innovation from the University School of Design and Engineering of Barcelona (2015-2016). He also earned a College Degree in Social Communications & Visual Arts from Universidad Católica Andrés Bello (2009-2014). These academic credentials provide a strong foundation for his professional roles in UX research and product development.
Early Career and Internships
Luis Ignacio's career began with internships at Sony Pictures Television Latin America and Whisky Co, providing him hands-on experience in business development, postproduction, and digital assistance. His tenure at Sony Pictures as an Intern in Business Development from 2012 to 2013 in Caracas, Venezuela, and at Whisky Co as a Postproduction & Digital Assistant from 2014 to 2015, helped establish his foundational skill set.
Professional Background
His professional journey includes notable positions such as a UX Researcher at everis for Airbus in Toulouse, France, in 2020, and an Affiliate Marketing Manager at Vertigo Media in 2015. Luis Ignacio's multi-faceted career showcases his adaptability across different roles, from customer support to affiliate marketing and UX research, reflecting a diverse professional background.